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Food & Delivery · Case study

A commission-free ordering & delivery platform, built to own.

A custom enterprise build for a restaurant client - branded ordering, kitchen display, rider dispatch and live tracking - so they take direct orders instead of paying aggregator commissions. Currently in build.

Sector Food & Delivery Type Custom enterprise Status In build - 70% Stack Laravel · Next.js · Flutter
Kitchen / Live orders
7
Live orders
18m
Avg prep
4
Riders out
#FD-882
APP - 2 items - 1.4 km
On the way
#FD-881
WEB - 5 items - dine-in
Cooking
70%
Delivered to date - in active build
0%
Aggregator commission on direct orders
Own
Client owns the platform outright
-
Go-live target (in planning)
The challenge

Handing margin and diners to aggregators.

The client was giving a large cut of every order to delivery aggregators - and with it, the customer relationship and the data. They had no own-brand app, no direct-order channel, and order-taking and delivery ran on tablets and phone calls.

They wanted a platform they own, that takes direct orders and runs their own delivery.

  • Heavy commission on every aggregator order
  • No direct relationship with diners
  • No own-brand app or website
  • Order-taking scattered across devices
  • No control over riders or dispatch
  • Branded web + iOS/Android ordering apps
  • Menu, modifiers and payments
  • A live kitchen display system
  • Rider assignment and live tracking
  • Multi-outlet support and reporting
  • Offers, loyalty and re-order
What we're building

A full ordering and delivery engine.

On Laravel, Next.js and Flutter we're building the client's own ordering and delivery platform end to end - customer apps, kitchen display and a dispatch system with live rider tracking - delivered as a custom enterprise solution they own outright.

The build is progressing in stages, prototype-approved first, with roughly 70% delivered to date.

Before & after

From aggregator-dependent to self-run.

Before
  • Commission on every aggregator order
  • No customer data or relationship
  • No own-brand ordering channel
  • Orders across tablets and calls
  • No control over delivery
After - target state
  • Direct, commission-free orders
  • The client owns diners and data
  • Branded app and website
  • One live kitchen display
  • Own riders, dispatch and tracking
Status

An honest look at where it stands.

This is an active build. We show progress transparently rather than inventing outcomes.

70%
Delivered to date
-
Go-live target
0%
Aggregator fee

The goal isn't another app on an aggregator's terms. It's a platform the client owns - orders, kitchen, riders and data.

Leidsens
Built with

The stack behind the build.

LaravelNext.jsFlutter appsRazorpayMaps & trackingCloud hosting

Want to own your ordering and delivery?

Book a call. We'll map your menu, kitchen and delivery flow and scope a platform you own - commission-free.